privacy policy

Privacy Policy — Inside Eye

Last updated: October 27, 2025

Inside Eye (“we”, “us”, “our”) is committed to protecting your privacy.
This policy explains what information we collect, how we use it, and the choices you have when visiting or making a purchase from insideeye.store.

1. Information We Collect

a. Device & Browsing Information

Collected automatically when you visit our site:

  • IP address, browser type, time zone

  • Pages viewed, clicks, time spent on site

  • Cookies and tracking pixels

b. Order Information

Collected when you place an order:

  • Name, billing & shipping address

  • Email and phone number

  • Payment details (processed securely by Shopify, not stored by us)

c. Optional Information

Provided voluntarily when you:

  • Contact support

  • Subscribe to emails

  • Enter giveaways or surveys

  • Create an account (if applicable)

2. How We Use Your Information

We use your information to:

  • Process and fulfill orders

  • Provide customer support

  • Detect and prevent fraud

  • Send updates or marketing (only if you opt in)

  • Improve website performance and user experience

  • Personalize ads and content based on your activity

3. How We Share Your Information

We only share your data with trusted service providers who help us operate our business, including:

Category Examples
Store platform Shopify
Payment processors Shopify Payments, PayPal, Stripe
Shipping partners Courier and logistics carriers
Analytics & ads Meta Pixel, Google Analytics, TikTok Pixel

✅ We do not sell your personal information to third parties.
✅ Data is shared only for business operations, not resale.

4. Cookies & Tracking

We use cookies and similar technologies to:

  • Keep items in your cart

  • Measure site traffic and performance

  • Personalize ads based on browsing behavior

You may disable cookies in your browser at any time, but some features may not work as intended.

5. Targeted Advertising

We use advertising platforms (Meta, Google, TikTok, etc.) to show relevant ads based on your activity.

You can opt-out here:

You may also block tracking using your browser or device privacy settings.

6. Data Retention

  • Order information is securely stored unless you request deletion.

  • Email subscribers may unsubscribe at any time.

  • We do not store payment information — it is encrypted and handled by Shopify.

7. Your Rights

Depending on your country or state, you may have the right to:

  • Access, update, or delete your personal information

  • Request a copy of data stored about you

  • Withdraw consent for marketing communications

To exercise your rights, email: support@insideeye.store

EU/UK users: We process data under lawful bases including contract fulfillment, consent, and legitimate interest.
California users (CCPA): You may request disclosure or deletion of your personal data at any time.

8. Data Security

We take reasonable measures to safeguard your information.
All payments are processed through PCI-DSS compliant systems via Shopify.

9. Third-Party Links

Our website may link to external sites. We are not responsible for their privacy practices.
We recommend reviewing their policies before submitting personal data.

10. Policy Updates

We may update this policy from time to time for legal, operational, or security reasons.
The latest version will always appear on this page.

11. Contact Us

For questions, requests, or privacy concerns:
📧 insideeye.store@gmail.com
📍 Melbourne, Australia
🌐 insideeye.store